Factors influencing the online book purchase behaviour: a conceptual map on Malaysian Muslim students

The purpose of the study is to assess the factors affecting online book purchase behavior among the Malaysian Muslim students. The study is conceptual in nature. It uses the extensive literature review to configure a conceptual map that influences Malaysian Muslim students’ online book purchase beha...

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Main Authors:	Momen, Md Abdul, Haque, A. K. M. Ahasanul, Hossain , Dewan Mahboob, Sultana, Seyama
Format:	Conference or Workshop Item
Language:	English English
Published:	2014
Subjects:	HF5410 Marketing. Distribution of products
Online Access:	http://irep.iium.edu.my/39934/ http://irep.iium.edu.my/39934/ http://irep.iium.edu.my/39934/1/Factor_Influencing_ICMIP_2_conference_2014.pdf http://irep.iium.edu.my/39934/4/ICMIP-2_2014_%28FULL_PROCEEDINGS%29.pdf

id	iium-39934
recordtype	eprints
spelling	iium-399342018-06-19T04:32:28Z http://irep.iium.edu.my/39934/ Factors influencing the online book purchase behaviour: a conceptual map on Malaysian Muslim students Momen, Md Abdul Haque, A. K. M. Ahasanul Hossain , Dewan Mahboob Sultana, Seyama HF5410 Marketing. Distribution of products The purpose of the study is to assess the factors affecting online book purchase behavior among the Malaysian Muslim students. The study is conceptual in nature. It uses the extensive literature review to configure a conceptual map that influences Malaysian Muslim students’ online book purchase behavior. with the exclusive exploration of prior research, the study come to set up a mind map where it finds four basic underlying factors that influence online book purchase behavior of Malaysian Muslim students. An extensive review of the relevant literatures finds service quality, product information, site awareness and consumers’ security perception as the fundamental factors affecting this behavior. The literature review of the study is comprehensive to extract the associated factors of the online book purchase behavior. Since Malaysia is multiracial country, a further study can be conducted empirically taking different races such as Malay, Indian and Chinese as the moderating factor. Though online purchasing has become very common in Malaysia and many studies have conducted research on the issues from the general perspectives, not much studies have been done to address the specific issue like online book purchase behavior where it is an important phenomena to understand if the Muslim students have tendency to purchase book online, If they have, what are the factors they emphasize more. Since it is hypothesized that Muslims are not quite similar to other people due to their distinct social and religious values and practice, the study will give a new milieu to the key stakeholders about the online book purchase behavior of Muslim students. Hence, the study can set an important notion for the future Muslim consumer research. Keywords Online, Book Purchase behavior, Factors, Muslims, Malaysia. 2014-08 Conference or Workshop Item NonPeerReviewed application/pdf en http://irep.iium.edu.my/39934/1/Factor_Influencing_ICMIP_2_conference_2014.pdf application/pdf en http://irep.iium.edu.my/39934/4/ICMIP-2_2014_%28FULL_PROCEEDINGS%29.pdf Momen, Md Abdul and Haque, A. K. M. Ahasanul and Hossain , Dewan Mahboob and Sultana, Seyama (2014) Factors influencing the online book purchase behaviour: a conceptual map on Malaysian Muslim students. In: 2nd International Conference on Management from an Islamic Perspectives (ICMIP-2 2014), 19th – 20th August 2014, Gombak, Kuala Lumpur. (Unpublished) http://www.iium.edu.my/kenms/events/2nd-international-conference-management-islamic-perspective-icmip2-2014
repository_type	Digital Repository
institution_category	Local University
institution	International Islamic University Malaysia
building	IIUM Repository
collection	Online Access
language	English English
topic	HF5410 Marketing. Distribution of products
spellingShingle	HF5410 Marketing. Distribution of products Momen, Md Abdul Haque, A. K. M. Ahasanul Hossain , Dewan Mahboob Sultana, Seyama Factors influencing the online book purchase behaviour: a conceptual map on Malaysian Muslim students
description	The purpose of the study is to assess the factors affecting online book purchase behavior among the Malaysian Muslim students. The study is conceptual in nature. It uses the extensive literature review to configure a conceptual map that influences Malaysian Muslim students’ online book purchase behavior. with the exclusive exploration of prior research, the study come to set up a mind map where it finds four basic underlying factors that influence online book purchase behavior of Malaysian Muslim students. An extensive review of the relevant literatures finds service quality, product information, site awareness and consumers’ security perception as the fundamental factors affecting this behavior. The literature review of the study is comprehensive to extract the associated factors of the online book purchase behavior. Since Malaysia is multiracial country, a further study can be conducted empirically taking different races such as Malay, Indian and Chinese as the moderating factor. Though online purchasing has become very common in Malaysia and many studies have conducted research on the issues from the general perspectives, not much studies have been done to address the specific issue like online book purchase behavior where it is an important phenomena to understand if the Muslim students have tendency to purchase book online, If they have, what are the factors they emphasize more. Since it is hypothesized that Muslims are not quite similar to other people due to their distinct social and religious values and practice, the study will give a new milieu to the key stakeholders about the online book purchase behavior of Muslim students. Hence, the study can set an important notion for the future Muslim consumer research. Keywords Online, Book Purchase behavior, Factors, Muslims, Malaysia.
format	Conference or Workshop Item
author	Momen, Md Abdul Haque, A. K. M. Ahasanul Hossain , Dewan Mahboob Sultana, Seyama
author_facet	Momen, Md Abdul Haque, A. K. M. Ahasanul Hossain , Dewan Mahboob Sultana, Seyama
author_sort	Momen, Md Abdul
title	Factors influencing the online book purchase behaviour: a conceptual map on Malaysian Muslim students
title_short	Factors influencing the online book purchase behaviour: a conceptual map on Malaysian Muslim students
title_full	Factors influencing the online book purchase behaviour: a conceptual map on Malaysian Muslim students
title_fullStr	Factors influencing the online book purchase behaviour: a conceptual map on Malaysian Muslim students
title_full_unstemmed	Factors influencing the online book purchase behaviour: a conceptual map on Malaysian Muslim students
title_sort	factors influencing the online book purchase behaviour: a conceptual map on malaysian muslim students
publishDate	2014
url	http://irep.iium.edu.my/39934/ http://irep.iium.edu.my/39934/ http://irep.iium.edu.my/39934/1/Factor_Influencing_ICMIP_2_conference_2014.pdf http://irep.iium.edu.my/39934/4/ICMIP-2_2014_%28FULL_PROCEEDINGS%29.pdf
first_indexed	2023-09-18T20:57:20Z
last_indexed	2023-09-18T20:57:20Z
_version_	1777410392406884352

Factors influencing the online book purchase behaviour: a conceptual map on Malaysian Muslim students

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