An examination of cultural-economic model and public relations in the Malaysian Islamic banking system

By adopting the study of cultural-economic model of Gaither and Kandari (2014), the current study was designed to analyse the cultural-economic model of public relations practice of two prominent Islamic banks (full-fledged Islamic bank and Islamic window bank ) in Malaysia by focusing on their comm...

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Main Authors: Mohd Thas Thaker, Mohamed Asmy, Mohd Thas Thaker, Hassanudin Bin
Format: Conference or Workshop Item
Language:English
Published: 2014
Subjects:
Online Access:http://irep.iium.edu.my/39843/
http://irep.iium.edu.my/39843/10/examination.pdf
id iium-39843
recordtype eprints
spelling iium-398432015-01-14T08:15:05Z http://irep.iium.edu.my/39843/ An examination of cultural-economic model and public relations in the Malaysian Islamic banking system Mohd Thas Thaker, Mohamed Asmy Mohd Thas Thaker, Hassanudin Bin HG Finance By adopting the study of cultural-economic model of Gaither and Kandari (2014), the current study was designed to analyse the cultural-economic model of public relations practice of two prominent Islamic banks (full-fledged Islamic bank and Islamic window bank ) in Malaysia by focusing on their communication tool particularly websites. The study is advancing the understanding of Islam and public relation in the context of Islamic banks in Malaysia, an understudied area in public relation literature and enlightens the relationship between religion and public relations. The analysis identified six Islamic value orientations elements especially respect for religious authority, affinity with the past, fatalism, communal kinship, attachment to the eternal life and spirituality and idealism relative to public relation practice among the Islamic banks. The study concludes with observation that there is inseparable relationship between religion and culture in the context of Islamic banking industry in Malaysia. 2014 Conference or Workshop Item PeerReviewed application/pdf en http://irep.iium.edu.my/39843/10/examination.pdf Mohd Thas Thaker, Mohamed Asmy and Mohd Thas Thaker, Hassanudin Bin (2014) An examination of cultural-economic model and public relations in the Malaysian Islamic banking system. In: 2nd Asean International Conference on Islamic Finance, 12th-14th November 2014, Royal Ambarukmo Hotel, Yogyakarta. (Unpublished)
repository_type Digital Repository
institution_category Local University
institution International Islamic University Malaysia
building IIUM Repository
collection Online Access
language English
topic HG Finance
spellingShingle HG Finance
Mohd Thas Thaker, Mohamed Asmy
Mohd Thas Thaker, Hassanudin Bin
An examination of cultural-economic model and public relations in the Malaysian Islamic banking system
description By adopting the study of cultural-economic model of Gaither and Kandari (2014), the current study was designed to analyse the cultural-economic model of public relations practice of two prominent Islamic banks (full-fledged Islamic bank and Islamic window bank ) in Malaysia by focusing on their communication tool particularly websites. The study is advancing the understanding of Islam and public relation in the context of Islamic banks in Malaysia, an understudied area in public relation literature and enlightens the relationship between religion and public relations. The analysis identified six Islamic value orientations elements especially respect for religious authority, affinity with the past, fatalism, communal kinship, attachment to the eternal life and spirituality and idealism relative to public relation practice among the Islamic banks. The study concludes with observation that there is inseparable relationship between religion and culture in the context of Islamic banking industry in Malaysia.
format Conference or Workshop Item
author Mohd Thas Thaker, Mohamed Asmy
Mohd Thas Thaker, Hassanudin Bin
author_facet Mohd Thas Thaker, Mohamed Asmy
Mohd Thas Thaker, Hassanudin Bin
author_sort Mohd Thas Thaker, Mohamed Asmy
title An examination of cultural-economic model and public relations in the Malaysian Islamic banking system
title_short An examination of cultural-economic model and public relations in the Malaysian Islamic banking system
title_full An examination of cultural-economic model and public relations in the Malaysian Islamic banking system
title_fullStr An examination of cultural-economic model and public relations in the Malaysian Islamic banking system
title_full_unstemmed An examination of cultural-economic model and public relations in the Malaysian Islamic banking system
title_sort examination of cultural-economic model and public relations in the malaysian islamic banking system
publishDate 2014
url http://irep.iium.edu.my/39843/
http://irep.iium.edu.my/39843/10/examination.pdf
first_indexed 2023-09-18T20:57:12Z
last_indexed 2023-09-18T20:57:12Z
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