Service quality: Implications for management practice in higher education institution (off-site campus: students)
The notion of the incompatibility of service quality and higher education is changing fast in Malaysia. Stakeholders are becoming more discriminating in selecting institution of higher learning. A group of stakeholder are student, as customers from off-site campus. This study is to explore and exami...
Main Authors: | Hamedon, Siti Rohimi, Saad, Nurulwahida, Nik Idris, Nik Ruzni |
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Format: | Monograph |
Language: | English |
Published: |
s.n
2012
|
Subjects: | |
Online Access: | http://irep.iium.edu.my/33137/ http://irep.iium.edu.my/33137/ http://irep.iium.edu.my/33137/1/EDW_B11-047-0525.pdf |
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