Why do Malaysian customers patronise Islamic banks?

Purpose – The purpose of this paper is to examine the main factors that motivate customers to deal with Islamic banks particularly in a dual banking environment, like in the case of Malaysia. A discussion on factors relating to corporate social responsibility initiatives as part of potential custome...

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Bibliographic Details
Main Authors: Abdullah, Nurdianawati Irwani, Dusuki, Asyraf Wajdi
Format: Article
Language:English
Published: Emerald Group Publishing Limited 2007
Subjects:
Online Access:http://irep.iium.edu.my/3038/
http://irep.iium.edu.my/3038/
http://irep.iium.edu.my/3038/
http://irep.iium.edu.my/3038/1/why_patronise_IB.pdf