Islamic-bank selection criteria in Malaysia: an AHP approach
The study of bank selection criteria has received attention from many bank marketing researchers. However, from its inception in three decades ago, this kind of study is still scanty for Islamic banking industry. The purpose of this study was to investigate the Islamic-bank selection criteria, parti...
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European Business School, Cambridge, UK
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iium-260072014-09-08T12:59:04Z http://irep.iium.edu.my/26007/ Islamic-bank selection criteria in Malaysia: an AHP approach Abduh, Muhamad Omar, Mohd. Azmi BP173.75 Islam and economics HG1501 Banking The study of bank selection criteria has received attention from many bank marketing researchers. However, from its inception in three decades ago, this kind of study is still scanty for Islamic banking industry. The purpose of this study was to investigate the Islamic-bank selection criteria, particularly in Malaysia. To accomplish this purpose, information collected from 279 respondents within the Klang-valley area was incorporated in the analysis. The Analytic Hierarchy Process was used to rank the criteria based on the respondents’ preferences. The result has shown that shariah-compliant attribute is the highest priority before an individual decides to patronize an Islamic bank. The next priorities are given to profitability, bank’s reputation, bank’s status, facilities and services, and friendly personnel respectively. Thus, one of the implications of this study is that Islamic banks cannot be too liberal by following all the footprints of conventional bank without giving attention to shariah principles and objectives of shariah. European Business School, Cambridge, UK 2012-07 Article PeerReviewed application/pdf en http://irep.iium.edu.my/26007/1/BIJ_Vol_5_No_2_p_271-281_~_Abduh_%26_Omar.pdf Abduh, Muhamad and Omar, Mohd. Azmi (2012) Islamic-bank selection criteria in Malaysia: an AHP approach. Business Intelligence Journal, 5 (2). pp. 271-281. ISSN 1918-2325 http://www.saycocorporativo.com/saycouk/BIJ/ |
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Local University |
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International Islamic University Malaysia |
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IIUM Repository |
collection |
Online Access |
language |
English |
topic |
BP173.75 Islam and economics HG1501 Banking |
spellingShingle |
BP173.75 Islam and economics HG1501 Banking Abduh, Muhamad Omar, Mohd. Azmi Islamic-bank selection criteria in Malaysia: an AHP approach |
description |
The study of bank selection criteria has received attention from many bank marketing researchers. However, from its inception in three decades ago, this kind of study is still scanty for Islamic banking industry. The purpose of this study was to investigate the Islamic-bank selection criteria, particularly in Malaysia. To accomplish this purpose, information collected from 279 respondents within the Klang-valley area was incorporated in the analysis. The Analytic Hierarchy Process was used to rank the criteria based on the respondents’ preferences. The result has shown that shariah-compliant attribute is the highest priority before an individual decides to patronize an Islamic bank. The next priorities are given to profitability, bank’s reputation, bank’s status, facilities and services, and
friendly personnel respectively. Thus, one of the implications of this study is that Islamic banks cannot be too liberal by following all the footprints of conventional bank without giving attention to shariah principles and objectives of shariah. |
format |
Article |
author |
Abduh, Muhamad Omar, Mohd. Azmi |
author_facet |
Abduh, Muhamad Omar, Mohd. Azmi |
author_sort |
Abduh, Muhamad |
title |
Islamic-bank selection criteria in Malaysia: an AHP approach |
title_short |
Islamic-bank selection criteria in Malaysia: an AHP approach |
title_full |
Islamic-bank selection criteria in Malaysia: an AHP approach |
title_fullStr |
Islamic-bank selection criteria in Malaysia: an AHP approach |
title_full_unstemmed |
Islamic-bank selection criteria in Malaysia: an AHP approach |
title_sort |
islamic-bank selection criteria in malaysia: an ahp approach |
publisher |
European Business School, Cambridge, UK |
publishDate |
2012 |
url |
http://irep.iium.edu.my/26007/ http://irep.iium.edu.my/26007/ http://irep.iium.edu.my/26007/1/BIJ_Vol_5_No_2_p_271-281_~_Abduh_%26_Omar.pdf |
first_indexed |
2023-09-18T20:38:47Z |
last_indexed |
2023-09-18T20:38:47Z |
_version_ |
1777409224824848384 |