What you see is not what you get: a case of the quality of services
A brief investigation of quality services in one of the kulliyyahs in IIUM. The study was based on the SERVQUAL framework. The study managed to highlight some of the service aspects that needs to be improved for customer satisfaction.
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| Format: | Book Chapter |
| Language: | English |
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IIUM Press
2011
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| Online Access: | http://irep.iium.edu.my/25599/ http://irep.iium.edu.my/25599/ http://irep.iium.edu.my/25599/1/Chapter_6.pdf |
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iium-25599 |
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eprints |
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iium-255992012-08-28T06:00:28Z http://irep.iium.edu.my/25599/ What you see is not what you get: a case of the quality of services Ibn Usman, Muhammad Awwal Mohd Ali, Hairuddin LB2300 Higher Education A brief investigation of quality services in one of the kulliyyahs in IIUM. The study was based on the SERVQUAL framework. The study managed to highlight some of the service aspects that needs to be improved for customer satisfaction. IIUM Press 2011 Book Chapter PeerReviewed application/pdf en http://irep.iium.edu.my/25599/1/Chapter_6.pdf Ibn Usman, Muhammad Awwal and Mohd Ali, Hairuddin (2011) What you see is not what you get: a case of the quality of services. In: Quality educational management. IIUM Press, Kuala Lumpur, pp. 69-88. ISBN 9789674180126 http://rms.research.iium.edu.my/bookstore/default.aspx |
| repository_type |
Digital Repository |
| institution_category |
Local University |
| institution |
International Islamic University Malaysia |
| building |
IIUM Repository |
| collection |
Online Access |
| language |
English |
| topic |
LB2300 Higher Education |
| spellingShingle |
LB2300 Higher Education Ibn Usman, Muhammad Awwal Mohd Ali, Hairuddin What you see is not what you get: a case of the quality of services |
| description |
A brief investigation of quality services in one of the kulliyyahs in IIUM. The study was based on the SERVQUAL framework. The study managed to highlight some of the service aspects that needs to be improved for customer satisfaction. |
| format |
Book Chapter |
| author |
Ibn Usman, Muhammad Awwal Mohd Ali, Hairuddin |
| author_facet |
Ibn Usman, Muhammad Awwal Mohd Ali, Hairuddin |
| author_sort |
Ibn Usman, Muhammad Awwal |
| title |
What you see is not what you get: a case of the quality of services |
| title_short |
What you see is not what you get: a case of the quality of services |
| title_full |
What you see is not what you get: a case of the quality of services |
| title_fullStr |
What you see is not what you get: a case of the quality of services |
| title_full_unstemmed |
What you see is not what you get: a case of the quality of services |
| title_sort |
what you see is not what you get: a case of the quality of services |
| publisher |
IIUM Press |
| publishDate |
2011 |
| url |
http://irep.iium.edu.my/25599/ http://irep.iium.edu.my/25599/ http://irep.iium.edu.my/25599/1/Chapter_6.pdf |
| first_indexed |
2023-09-18T20:38:09Z |
| last_indexed |
2023-09-18T20:38:09Z |
| _version_ |
1777409184940163072 |