Medical tourist’s perception in selecting their destination: a global perspective
Background: The need for better healthcare has grown significantly in recent years. In addition, the rising healthcare costs in the U.S. and in many European countries have forced many patients to seek medical treatment abroad, which has created the demand for medical tourism. With little yet known...
Main Authors: | , , |
---|---|
Format: | Article |
Language: | English |
Published: |
Iranian Journal of Public Health
2012
|
Subjects: | |
Online Access: | http://irep.iium.edu.my/25504/ http://irep.iium.edu.my/25504/ http://irep.iium.edu.my/25504/1/abdullah_-_medical_tourist%27s_perception.pdf |
id |
iium-25504 |
---|---|
recordtype |
eprints |
spelling |
iium-255042012-08-27T06:56:39Z http://irep.iium.edu.my/25504/ Medical tourist’s perception in selecting their destination: a global perspective Sarwar, Abdullah Al-Mamun Abd. Manaf, Noor Hazilah Omar, Azura H Social Sciences (General) Background: The need for better healthcare has grown significantly in recent years. In addition, the rising healthcare costs in the U.S. and in many European countries have forced many patients to seek medical treatment abroad, which has created the demand for medical tourism. With little yet known as to the perception of a medical tourist’s destination selection, this study aims to explore medical tourist’s perception in selecting their destination while going for medical treatment. Methods: Realizing the current need to examine closely the perception of medical tourists, this study had conducted a secondary study to collect data for assessing and identification of the key factors on patient’s perception and destination selection criteria. Results: The result confirms the existence of a very strong relationship between cost, service quality, treatment types and availability and marketing impact on the perception of the medical tourists’ in selecting their medical tourism destination. Conclusion: This study offers support for the proposed conceptual model and an empirical basis for comparison in future research. Iranian Journal of Public Health 2012-08 Article PeerReviewed application/pdf en http://irep.iium.edu.my/25504/1/abdullah_-_medical_tourist%27s_perception.pdf Sarwar, Abdullah Al-Mamun and Abd. Manaf, Noor Hazilah and Omar, Azura (2012) Medical tourist’s perception in selecting their destination: a global perspective. Iranian Journal of Public Health, 41 (8). pp. 1-7. http://ijph.ir/home.php?archive&year=2012&issueId=61&issueYear=2012 |
repository_type |
Digital Repository |
institution_category |
Local University |
institution |
International Islamic University Malaysia |
building |
IIUM Repository |
collection |
Online Access |
language |
English |
topic |
H Social Sciences (General) |
spellingShingle |
H Social Sciences (General) Sarwar, Abdullah Al-Mamun Abd. Manaf, Noor Hazilah Omar, Azura Medical tourist’s perception in selecting their destination: a global perspective |
description |
Background: The need for better healthcare has grown significantly in recent years. In addition, the rising healthcare costs in the U.S. and in many European countries have forced many patients to seek medical treatment abroad, which has created the demand for medical tourism. With little yet known as to the perception of a medical tourist’s
destination selection, this study aims to explore medical tourist’s perception in selecting their destination while going for medical treatment.
Methods: Realizing the current need to examine closely the perception of medical tourists, this study had conducted a
secondary study to collect data for assessing and identification of the key factors on patient’s perception and destination selection criteria.
Results: The result confirms the existence of a very strong relationship between cost, service quality, treatment types
and availability and marketing impact on the perception of the medical tourists’ in selecting their medical tourism
destination.
Conclusion: This study offers support for the proposed conceptual model and an empirical basis for comparison in
future research.
|
format |
Article |
author |
Sarwar, Abdullah Al-Mamun Abd. Manaf, Noor Hazilah Omar, Azura |
author_facet |
Sarwar, Abdullah Al-Mamun Abd. Manaf, Noor Hazilah Omar, Azura |
author_sort |
Sarwar, Abdullah Al-Mamun |
title |
Medical tourist’s perception in selecting their destination:
a global perspective |
title_short |
Medical tourist’s perception in selecting their destination:
a global perspective |
title_full |
Medical tourist’s perception in selecting their destination:
a global perspective |
title_fullStr |
Medical tourist’s perception in selecting their destination:
a global perspective |
title_full_unstemmed |
Medical tourist’s perception in selecting their destination:
a global perspective |
title_sort |
medical tourist’s perception in selecting their destination:
a global perspective |
publisher |
Iranian Journal of Public Health |
publishDate |
2012 |
url |
http://irep.iium.edu.my/25504/ http://irep.iium.edu.my/25504/ http://irep.iium.edu.my/25504/1/abdullah_-_medical_tourist%27s_perception.pdf |
first_indexed |
2023-09-18T20:37:59Z |
last_indexed |
2023-09-18T20:37:59Z |
_version_ |
1777409174886416384 |