Different roles of personas.

Personas can be used in a variety of ways. The use of personas is explored in different contexts such as a tool for requirements elicitation, marketing purposes and development application for museum/gallery visitor

Bibliographic Details
Main Authors: Abd Malik, Sofianiza, Edwards, Alistair
Format: Book Chapter
Language:English
Published: IIUM Press 2011
Subjects:
Online Access:http://irep.iium.edu.my/20135/
http://irep.iium.edu.my/20135/
http://irep.iium.edu.my/20135/1/Different_Role_of_Personas.pdf