The Razak roundtable creating brand power for countries and companies, 9 January 2013 Kuala Lumpur

Bibliographic Details
Format:	Book
Language:	English
Published:	Putrajaya Razak School of Goverment 2013
Subjects:	Strategic planning Branding (Marketing) Leadership Discourses

Similar Items

Creating powerful brands the strategic route to success in consumer
by: De Chernabny
Published: (1992)

Brand driven the route to integrated branding through great leadership
by: LePla
Published: (2003)

Discourse
by: Howarth
Published: (2002)

Brand management research, theory and practice
by: Heding
Published: (2009)

A new finite difference scheme based on centroidal mean averaging for the goursat problem / Mohd Agos Salim Nasir and Ahmad Izani Md Ismail
by: Nasir, Mohd Agos Salim, et al.
Published: (2005)

Branding a store how to build successful retail brands in a changing marketplace
by: Floor
Published: (2007)

Brand loyalty on Fast Moving Consumer Goods (FMCG) among office workers in Kuala Lumpur / Nurul Aida Mohamad Nizam
by: Mohamad Nizam, Nurul Aida
Published: (2019)

Trump University branding 101 how to build the most valuable asset of any business
by: Sexton
Published: (2008)

A study on country of origin image towards the perception of brand equity among Malaysians / Mohd Naguib Ainuddin Kamalludin
by: Kamalludin, Mohd Naguib Ainuddin
Published: (2015)

Counter-terrorism narrative strategies
by: Maan
Published: (2015)

The art of the strategist 10 essential principles for leading your company to victory
by: Cohen
Published: (2004)

The impact of integrated marketing communication towards customer’s brand awareness on food product / Nur Ain Azmy
by: Azmy, Nur Ain
Published: (2019)

The effectiveness of marketing communication tools used by Adabi Consumer Industries Sdn Bhd Rawang in creating brand equity / Norhaslia Hassan
by: Hassan, Norhaslia
Published: (2006)

Reinventing strategy using strategic learning to create and sustain breakthrough performance
by: Pietersen
Published: (2002)

The leader of the future new visions, strategies, and practices for the next era
Published: (1996)

The Strategist be the leader your business needs
by: Montgomery
Published: (2012)

Effective strategic leadership the complete guide to strategic management
by: Adair
Published: (2010)

The art and discipline of strategic leadership
by: Freedman
Published: (2003)

The leader of the future 2 visions, strategies, and practices for the new era; editors Frances Hesselbein, Marshall Goldsmith
Published: (2006)

Business orchestration strategic leadership in the era of digital convergence
by: Wallin
Published: (2006)

The leader of the future new visions, strategies, and practices for the next era
Published: (1996)

Dynamic strategy-making a real-time approach for the 21st century leader
by: Greiner
Published: (2009)

The leader of the future new visions, strategies, and practices for the next era
Published: (1996)

Country of origin matter to brand equity between two electronic giant companies of Japan and South Korea / Fatin Nabilah Abdullah
by: Abdullah, Fatin Nabilah
Published: (2014)

Business strategy plan, execute, win!
by: Stroh
Published: (2014)

Leadership and management strategies developing competitive strategies for a winning edge
by: Yeoh,Michael
Published: (1993)

The influence of brand awareness, brand associations, perceived quality, and brand loyalty towards brand equity of Legoland Malaysia / Mira Elliana Zainal
by: Zainal, Mira Elliana
Published: (2015)

What's your corporate IQ? how the smartest companies learn, transform and lead
by: Underwood
Published: (2004)

Diversity leaders not labels
by: Graham
Published: (2006)

Strategic leadership theory and research on executives, top management teams, and boards
by: Finkelstein
Published: (2009)

Good to great why some companies make the leap... and other don't
by: Collins Jim
Published: (2001)

Good to great why some companies make the leap--and others don?t
by: Collins
Published: (2001)

Factors that affects Agromas products in terms of brand equity based on retailers perspective at FAMA Tangkak / Khairul Bariah Sharifpuddin
by: Sharifpuddin, Khairul Bariah
Published: (2010)

The effects of brand strategy and design innovation on the brand performance of the Malaysian furniture firms / Puteri Fadzline Muhamad Tamyez
by: Muhamad Tamyez, Puteri Fadzline
Published: (2014)

Leader power and interpersonal conflict: The mediating effects of management communication style in government link companies, Malaysia / Rozilah Abdul Aziz
by: Abdul Aziz, Rozilah
Published: (2018)

Modelling the predictors and outcomes of brand experience: evidence from the chained fast food brand / Rozita Naina Mohamed
by: Naina Mohamed, Rozita
Published: (2014)

Factors that influence brand loyalty towards brand of smartphone among Generation Y / Syazwani Mohd Salim
by: Mohd Salim, Syazwani
Published: (2019)

Modelling factors influencing brand experience and its consequences on Malaysia’s national automotive brands / Wan Nadiah Mohd Nadzri
by: Mohd Nadzri, Wan Nadiah
Published: (2017)

The business playbook leadership lessons from the world of sports
by: Steiner
Published: (2003)

The influence of brand equity towards purchase intention of Agromas product / Mohamad Azali Abdullah
by: Abdullah, Mohamad Azali
Published: (2018)

Cannot write session to /tmp/vufind_sessions/sess_omg9i5rri0j7sior7v7aehg9vq