Marketing creating and keeping customers in an e-commerce world

Bibliographic Details
Main Author: Zikmund
Other Authors: D'Amico
Format: Book
Language:English
Published: Cincinnati, Ohio South-Western College Pub. c2001
Edition:7th ed
Subjects:
LEADER 00781cam a2200229 a 4500
001 0000136731
005 20130718090000.0
040 |a mod 
041 |a eng 
020 |a 0324028113 
020 |a 0324072694 
090 0 0 |a 658.8  |b ZIK  |c f  |e 2001 
100 1 |a Zikmund  |h William G 
245 1 0 |a Marketing  |b creating and keeping customers in an e-commerce world  |c William G. Zikmund, Michael d'Amico 
250 |a 7th ed 
260 |a Cincinnati, Ohio  |b South-Western College Pub.  |c c2001 
300 |a xxxiii, 689 p.  |b col. ill., col. maps  |c 29 cm 
504 |a Includes bibliographical references (p. 660-669) and index 
650 0 0 |a Marketing 
700 1 |a D'Amico  |h Michael 
852 0 0 |a 01 
999 |a B000024606  |b INSPEKA(Institut Pegawai Kanan)  |d BOOKS  |e Umum  |f Other Branches  |j AVAILABLE  |q GOOD CONDITION