Consumer behavior
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Chicago
Dryden Press
1986.
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| Edition: | 5th ed. |
| Subjects: |
| Physical Description: | xvii, 633 p. ill. 25 cm. |
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| Bibliography: | Includes bibliographical references and indexes. |
| ISBN: | 0030018927 : |