Marketing concepts and strategies

Bibliographic Details
Other Authors: Dibb, Simkin
Format: Book
Language:English
Published: New York Houghton Mifflin 2006
Subjects:
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260 0 0 |a New York  |b Houghton Mifflin  |c 2006 
300 0 0 |a xviii, 878 p.  |b ill.  |c 25 cm 
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