APA (7th ed.) Citation

Clow & Baack. Integrated advertising promotion, and marketing communications (3rd ed.). Pearson.

Chicago Style (17th ed.) Citation

Clow and Baack. Integrated Advertising Promotion, and Marketing Communications. 3rd ed. New Jersey: Pearson.

MLA (8th ed.) Citation

Clow and Baack. Integrated Advertising Promotion, and Marketing Communications. 3rd ed. Pearson.

Warning: These citations may not always be 100% accurate.