Consumer behavior
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J.
Prentice-Hall
c1998.
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| Edition: | 5th ed. |
| Subjects: |
| Item Description: | Includes bibliographical references and indexes |
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| Physical Description: | xxi, 696 p. ill. (some col.) 26 cm. |
| ISBN: | 0137700415 |