Managing customer value creating quality and service that customers can see

Bibliographic Details
Main Author: GALE
Other Authors: WOOD
Format: Book
Language:English
Published: London ACDC 1994
Subjects:
LEADER 00730cam a2200217 a 4500
001 0000059849
005 19980322090000.0
040 |a mod 
041 |a eng 
020 0 0 |a T000001502 
090 0 0 |a 658.12  |b GAL 
100 1 0 |a GALE  |h Bradley T. 
245 1 0 |a Managing customer value  |b creating quality and service that customers can see  |c Bradley T. Gale with Robert Chapman Word 
260 0 0 |a London  |b ACDC  |c 1994 
300 0 0 |a xxii, 424p.  |b ill.  |c 24cm 
500 0 0 |a Includes bibliographical references and index 
650 0 0 |a Marketing  |x management 
650 0 0 |a Quality of problems  |x Evaluation 
650 0 0 |a Consumer satisfaction  |x Evaluation 
700 1 1 |a WOOD  |h Robert Chapman 
999 |a SH0004268  |b IJED  |d BOOKS  |e Umum  |f 4 DIV  |j AVAILABLE  |q GOOD CONDITION