Consumer behavior buying, having, and being
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J
Prentice Hall
1999
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| Edition: | 4th ed |
| Subjects: |
| Physical Description: | xx, 586p. ill. 25cm |
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| ISBN: | 0130812552 |