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|a 9839559451
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|a 658
|b ABU
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|a Abu Bakar Hamed
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|a Asas pengurusan perniagaan
|c Abu Bakar Hamed, Rusmala Mohd. Daud dan Siti Nabiha Abdul Khalid
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|a Edisi Kedua
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|a Sintok
|b Universiti Utara Malaysia
|c 1998
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|a xiii, 205p.
|b ill.
|c 23cm
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|a Bibliografi:ms. 204
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|a Business
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|a Marketing
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|a Management
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|a Rusmala Mohd Daud
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|a Siti Nabiha Abd. Kadir
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