Managing services marketing, operations and human resources

Bibliographic Details
Other Authors: Lovelock
Format: Book
Language:English
Published: Englewood Cliffs, N.J. Prentice Hall 1992
Edition:2nd ed
Subjects:
Description
Physical Description:xvi, 472 p. 24 cm
Bibliography:Includes bibliographical references and index
ISBN:0135447011
0135615720 (pbk.)