The essence of services marketing

The essence of services marketing

Bibliographic Details
Main Author:	Payne
Format:	Book
Language:	English
Published:	New York Prentice Hall 1993
Series:	The Essence of management series
Subjects:	Service industries > marketing

Similar Items

Services marketing managing the service value chain
by: Bruhn
Published: (2006)

The essence of operations management
by: HILL
Published: (1993)

The essence of consumer behaviour
by: Blythe
Published: (1997)

Managing services marketing, operations and human resources
Published: (1992)

Managing services Marketing, operations and hu n resources
by: Lovelock
Published: (1992)

The essence of negotiation
by: Hiltrop
Published: (1995)

Essence of leadership
by: Kakabadse
Published: (1999)

Essence of leadership
by: Kakabadse
Published: (1999)

The essence of change
by: CLARKE
Published: (1994)

Managing services marketing, operations and human resources
by: Lovelock
Published: (1988)

Service success! lessons from a leader on how to turn around a service business
by: Kaplan
Published: (1994)

Living service how to deliver the service of the future today
by: Silvester
Published: (2008)

The essence of effective communication
by: Ludlow
Published: (1992)

The essence of strategic management
by: Bowman
Published: (1998)

The essence of management accounting
by: Chadwick
Published: (2000)

The essences of organizational behaviour
by: Tyson
Published: (1992)

The essence of leadership the four keys to leading successfully
Published: (1991)

Service operations management improving service delivery
by: Johnston
Published: (2005)

Service operations management
by: Schmenner, Roger W.
Published: (1995)

Service management and operations
Published: (2000)

Service management and operations
Published: (2000)

The essence of human resource management
by: McKenna
Published: (1995)

The essence of Total Quality Management
by: Bank
Published: (2000)

Sense, Essence and Essentiality of Performance Management System - An Analysis
by: Panda, Sitansu, et al.
Published: (2017)

Delivering quality service balancing customer perceptions and expectations
by: Zeithaml
Published: (1990)

The service management course cases and readings
by: Sasser
Published: (1991)

Winning the service game
by: Schneider, Benjamin
Published: (1995)

A handbook of market research: techniques
by: BIRN
Published: (1990)

The essence of databases
by: Rolland
Published: (1998)

Essence of diplomacy
by: Jonsson
Published: (2005)

The service focus developing winning game plans for service companies
by: Shaw John Clark 1933-
Published: (1990)

The essence of security reflections in office
by: McNamara
Published: (1968)

The essence of program design
by: Bell
Published: (1997)

At Your Service? : The Promise of Services-Led Development
by: Nayyar, Gaurav, et al.
Published: (2021)

The essence of Islam According to the Qur'an and the Traditions
by: Akhter

Trade and investment in services in the Asia-Pacific Region
Published: (1988)

Essence of decision explaining the Cuban Missile Crisis
by: Allison
Published: (1971)

Essence of decision explaining the Cuban Missile Crisis
by: Allison
Published: (1999)

Essence of decision explaning the Cuban missile crisis
by: Allison
Published: (1971)

The essence of attitude quotations for igniting positive attitudes
Published: (2008)