APA (7th ed.) Citation

Payne. (1993). The essence of services marketing. Prentice Hall.

Chicago Style (17th ed.) Citation

Payne. The Essence of Services Marketing. New York: Prentice Hall, 1993.

MLA (8th ed.) Citation

Payne. The Essence of Services Marketing. Prentice Hall, 1993.

Warning: These citations may not always be 100% accurate.