Advertising management
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
New York
Prentice Hall
1996
|
| Edition: | 5th ed. |
| Subjects: |
| Physical Description: | xiii, 754p ill. 23cm |
|---|---|
| ISBN: | 0135209174 |